🏆 Creator Deal Score
A 0–100 index of paid-collaboration footprint: brand diversity (35%), deal volume (25%), recency (25%), reach (15%). Hover a score for its breakdown.
📊 Brand Activity Score
A 0–100 index of who's running disclosed campaigns now: creator diversity (45%), deal volume (30%), recency (25%). Hover a score for its breakdown.
🚀 Breakout posts
Posts that outperformed the account's own median by 3×+ (reels by views, posts by likes).
💎 Hidden gems
Small creators (1k–100k followers) with the highest engagement rate — undervalued partners.
🤝 Brand ↔ creator relationships
Disclosed brand–creator partnerships, ranked by relationship strength (the colored 0–100 badge) — a blend of deal volume, credit quality (a co-author or photo tag beats a passing @mention), and recency. Hover a badge for the breakdown.
⭐ In-demand creators
Creators ranked by distinct brands with a disclosed paid post first (orange), then total distinct brands — the talent brands actually pay, not just tag.
📣 Most active brands
Brands ranked by distinct creators with a disclosed paid post first (orange), then total distinct creators — who's actually running campaigns, not just getting tagged.